WHO WE ARE
Over 30 years in the field, specialising in promotions, advertising and events for shopping malls.
The Agency Network Propaganda started out in 1986 and in the early 90’s aimed its creative resources towards the promotions sector for shopping malls. With the expanding sector that changed the view of distribution in Italy, Network Propaganda found its natural vocation: developing promotions through communication, branding and events, studied and carried out in small, medium and large shopping malls.
MISSION
- We work to maximize our customers' brand equity
- Our goal is to build a strong and solid brand, able to interpret the needs of consumers and to stand out from competitors, gaining a strong positioning and a high brand irreplaceability. How? By operating in a scientific way to stimulate the growth of the brand.
WHAT WE DO
Our quality standards apply also in terms of service, technical expertise and advice.
Our dedicated employees are happy to assist you with know-how and experience in your daily business.
CONSULTATION:
Marketing and Branding Consultation
MEDIA:
Finding targets; planning media services; contraction and purchase; production statement
EVENTS
Ideation, organization and preparation of events
DIGITAL MARKETING
Researching and setting up websites; creating and handling sms database, e-mail; Social Network handling;
Construction site TIMELAPS
Production of time lapse videos and monitoring of the work in progress, such as construction, extensions and refurbishment of shopping centers.
NATIONAL AGREEMENTS
National agreements with important brands in several industries: from tourism to insurance, from retail to services, for corporate benefit programs or for brands and shopping centers customers
ADV
Planning and fulfilling advertising campaigns; ATL and BTL
INTEGRATED SERVICES
Press Office; PR; strategic, creative and bureaucratic support in prize competitions
LOYALTY
Systems development of fidelity promotions and handling database generated with ‘quality and quantity’ data
Room and models for turnkey photo shoots
IUBENDA BRONZE PARTNER
ALLIANCES
Network Propaganda is a unique Italian company, proud of its partnership with Growingdale BV (previously Narroway), a marketing consulting company in Netherlands, with which we are running Brand Relationship Scan. The final aim is to widen the shopping malls’ business and to boost brand equity in one single approach. To fulfil these objectives Biotic Brand Cultivation methodology is used providing marketing strategy as so to integrate branding and shopping malls’ standards.
WE ARE WORKING FOR
Network Propaganda works for the most important
Management Companies and Properties
of Shopping Centers in Italy.
